For human resources management, Betterial adheres to the concept of respecting talents and creativity. It does not merely rely on academic qualifications and diplomas but also on abilities and skills. Talent utilization depends on performance, ability and potential.

Letting employees and the enterprise grow and develop together, is the concept of talent development that Betterial has always adhered to. The company encourages employees to combine their own development with the company's long-term planning, and provides employees with a variety of growth paths and development models. Efforts are made to create good growth conditions for everyone and to offer a broad development space for those who are determined to become talents so that they can exert their greatest potential and realize the common development of employees and the enterprise.

Betterial adheres to the concept of equality for all and caring for talents. There is no difference in status between people, only in responsibilities. The company respects the individuality and pursuit of employees, encourages employees to improve their abilities, and recognizes the achievements made by employees.